B2B sales & account operations

Turn buyer inquiries into accurate quotes.

Quotes depend on manual lookups across account terms, stock and product data.

TriggerA business buyer requests pricing or availability.

A hospitality quote reviewIllustrative example
Requested lineValidated responseException
Bath towels for phase oneAccount price and current stock confirmedReady for approved quote
Embroidered robesCustomization needs supplier confirmationOwner requests approved specification
Additional delivery phaseLead time awaits receipt confirmationKeep date provisional

What you getA validated quote draft or approved quote within delegated rules.

Discuss this use case How it works

Led by operators with 15+ years building commerce products, teams and systems. About us

Today

A business buyer waits while sales staff find account terms, match products and ask several people to confirm availability.

With this in place

The account owner receives a sourced quote draft with valid products, agreed terms, availability and visible exceptions.

Who does what, step by step.

Your team

Account owners approve discounts, delivery promises and terms before the quote is sent.

AI

AI structures the inquiry and drafts a clear response grounded in the approved quote data.

Automation

Rules check the buyer account, price list, stock, minimum orders and permitted terms before creating a draft quote.

  1. Step 1: AI

    Understand the inquiry

    Extract products, quantities, delivery phases and buyer requirements.

  2. Step 2: Automation

    Retrieve authoritative terms

    Match the account and product facts with the approved pricing and availability sources.

  3. Step 3: Automation

    Prepare the valid quote

    Calculate eligible lines and retain missing facts, substitutions and commitments for review.

  4. Step 4: Your team

    Approve and follow through

    Send within delegated rules, then retain the buyer response and order handoff context.

Guardrails

  • Account matching and pricing use authoritative commercial records.
  • Flag unavailable products and unsupported customization rather than inventing terms.
  • Discounts, credit, delivery and legal commitments follow delegated authority.

What a first project includes.

A bounded first build around your systems and team. We agree the scope, fee and baseline before we start.

Sample scopeB2B quote preparation

We build

  • Quote preparation connected to CRM, catalog and ERP sources
  • Line-level validation and a review queue
  • Approved buyer response and traceable order handoff

We start from

  • Buyer inquiry, account and project requirements
  • Approved account terms, product records and price rules
  • Current available stock, lead times and delivery constraints

From your team

Owner
  • B2B Sales Lead
  • Wholesale Account Operations Lead
  • Trade or Hospitality Lead
Involves
  • Account sales
  • Catalog
  • Finance
  • Supply chain
  • ERP team

Access to these systems and real examples to test against.

Adapts to

  • Wholesale
  • Distribution
  • Trade and hospitality
  • International commerce

We’d measure

  • Time to a useful draft and approved quote
  • Line corrections and manual lookups
  • Quote acceptance, contribution and exception resolution

Baselines agreed before we build.

Questions teams ask.

Do we need to replace our current tools?

Usually not. We start with the systems you already use and build only what’s missing.

Typical connections: ERP, B2B portals, CRM, price lists and account terms.

Who owns it once it’s running?

Your team does. You own the agreed deliverables under the engagement terms, with documentation and training for the people who run it. Ownership usually sits with your B2B sales lead, wholesale account operations lead or trade or hospitality lead.

Ongoing support is optional and agreed separately.

How do we get started?

If the problem and scope are already clear, we can scope this build directly. If you’re weighing it against other priorities, start with Discovery & Action Plan.

Its fee is credited in full if we build the recommended work.

How discovery works

Often paired with.

All use cases

Quote without the manual lookups. Start with your most common inquiry.

Prefer to start with discovery?

We reply within one business day.