[Home]() / Use cases # Find the work you want to change. Explore what we build and how it works. Find the problem you recognize, the result you need and the people involved. [Explore the broader programs]() All use cases are listed below. Each page includes the workflow and an illustrative output. ## Explore the use cases 19 use cases - Growth & acquisition ### AI shopping readiness Products are difficult for shopping agents to find or understand. **What you get**Channel-readiness assessment, corrected product feeds and an update process. [AI shopping readiness]() - Growth & acquisition ### Search performance diagnosis Traffic reports show movement but not a useful explanation or next action. **What you get**Evidence-linked diagnosis distinguishing demand, conversion and measurement issues. [Search performance diagnosis]() - Digital commerce & conversion ### Conversion diagnosis Aggregate conversion rates conceal specific buying friction. **What you get**Prioritized findings by page, device, market and funnel step. [Conversion diagnosis]() - Digital commerce & conversion ### Guided shopping Complex ranges leave shoppers unsure which product fits their needs. **What you get**A product-grounded guided-shopping experience with useful next actions. [Guided shopping]() - Retention & lifecycle ### The second purchase New customers receive generic follow-up unrelated to what they bought. **What you get**Product-aware lifecycle journeys and a test plan. [The second purchase]() - Customer service & support ### Order-status resolution Agents repeat the same tracking lookups and policy explanations. **What you get**A grounded resolution or a contextual handoff for an exception. [Order-status resolution]() - Merchandising & commercial planning ### Margin-aware markdowns Broad discounts clear stock without showing the margin trade-off. **What you get**SKU-level markdown scenarios with stock, demand and contribution trade-offs, followed by approved price updates. [Margin-aware markdowns]() - Supply chain & fulfillment ### Demand & replenishment planning Stock decisions are based on stale forecasts or disconnected spreadsheets. **What you get**Demand forecasts, reorder proposals and cash requirements kept current as trading and supply change. [Demand & replenishment planning]() - Merchandising & commercial planning ### Promotion orchestration Offer details and dependencies diverge across teams and channels. **What you get**Connected offer rules, briefs and channel tasks that respond to changes and keep approval status visible. [Promotion orchestration]() - Catalog & product information ### Supplier data to product records New products wait while teams rekey inconsistent supplier information. **What you get**Structured product records with source references and exceptions to resolve. [Supplier data to product records]() - Creative & content operations ### Campaign production Channels interpret the same brief differently and duplicate production effort. **What you get**Versioned asset packages tailored to channel and audience. [Campaign production]() - Supply chain & fulfillment ### Fulfillment exceptions Orders stall across systems while no team has a complete view. **What you get**Prioritized exception cases with next actions and customer-service context. [Fulfillment exceptions]() - Finance & business intelligence ### The weekly trading brief Leaders receive dashboards but still have to assemble the narrative and next steps. **What you get**A sourced trading brief with decisions, action owners and follow-through. [The weekly trading brief]() - B2B sales & account operations ### B2B quote preparation Quotes depend on manual lookups across account terms, stock and product data. **What you get**A validated quote draft or approved quote within delegated rules. [B2B quote preparation]() - Product development & quality ### Product development readiness Samples, tests and specification changes do not consistently reach production and launch plans. **What you get**A current source-linked readiness plan with blockers, specialist decisions and complete production handoffs. [Product development readiness]() - Retail & store operations ### Store campaign execution Stores receive campaign instructions that do not reflect their stock, systems or local operating needs. **What you get**Location-specific tasks, approved assets, associate guidance and accountable readiness status. [Store campaign execution]() - Business systems & internal operations ### Integration exceptions Related shared-system failures are investigated repeatedly without a complete view of recovery. **What you get**An evidence-linked exception case, accountable repair and verified downstream recovery. [Integration exceptions]() - Creative & content operations ### Studio production coordination Sample readiness, studio capacity and asset deadlines drift apart during production. **What you get**A current production plan with ready work, dependencies and confirmed asset handoffs. [Studio production coordination]() - Customer service & support ### Customer intelligence into action Customer feedback never consistently reaches the teams that can act on it. **What you get**Evidence-backed themes, owners and action briefs. [Customer intelligence into action]() Have something else in mind? [Tell us what you want to change]() ## What would make the business work better? Let’s agree a useful place to start. [Let’s talk]() [**Discuss your priorities**15 minutes]() We reply within one business day. --- Source: [https://www.thekeating.co/use-cases/]() [Contact Keating & Co](mailto:nelson@thekeating.co) · [Agent guidance](https://www.thekeating.co/llms.txt)